Cluster your post-its by theme. Find themes, patterns and common traits.
This step is a collaborative activity that will take up most of a 2.5 hour workshop session with colleagues. Use the rest of the session to write insight statements (see 3.2 Write insight statements)
🧙♂️ Tip: The process of doing this is as valuable as the output, so don’t rush it.
🛠️ Tools
The online whiteboard you created in step 4.
🧍🏿 Solo or collaborate 👫?
Do this with two colleagues. Do it with one if you can’t.
Don’t do this solo.
👣6 Steps
1. Brief your colleagues
Explain to your colleagues that you need their help to sort and organise the things your users have told you. Tell them it will involve using post-it notes on a whiteboard and then writing down insights together. Tell them it will take around 2.5 hours, including a break.
2. Look at the synthesis session example on your whiteboard.
It will give you an idea of what a synthesis session output looks like.
3. Write down 3-6 high level themes
Look at your interview questions. Identify any high-level themes they explore. Examples could include:
Feelings about [situation]
About them
Family
Behaviour when stressed
Online habits
Accessing mental health information
Coping strategies
How they like to learn
Use short labels of 1-3 words for each theme. You can change these later.
Add these themes to the ‘Affinity clusters’ section on your whiteboard.
4. Group post-its by theme
Gather your team around the post-its on your whiteboard.
Working together and individually, group the post-its by theme. It’s good to discuss what they mean and where they should go.
Add new themes when you need to. Group things that make sense together.
Discard post-its that aren’t relevant. Pruning is important.
Split post-its that hold two pieces of information.
Duplicate post-its if you need to because they fit into two places.
Discuss anything you aren’t sure of. Discard anything that doesn’t easily fit a theme. This will help you focus on what is important.